Can TikTok Make the Leap From Phones to TV Screens?

“It’s clear that the major media companies are looking to these spaces for talent,” Anjali Midha, CEO and co-founder of audience analytics company Diesel Labs, said. “There are some great examples of stars coming out of TikTok and finding solid footing within Hollywood…Leveraging TikTok and YouTube as places to source talent that come with already established audience bases is something we’re likely to see more of in the coming year.” Read the article here!