WWE

April 19, 2022

Powerslam for Peacock: 'WrestleMania 38' goes over in a big way

WWE’s 'WrestleMania 38' was a success for Peacock in terms of both engagement and new audience acquisition: There was an 18.9% increase in engagement from 'WrestleMania 37' to 'WrestleMania 38.' Read More

October 6, 2020

To be the man you have to beat the man: Analyzing wrestling engagement in the age of AEW

This month marks the one year anniversary of All Elite Wrestling (AEW) Dynamite, the self-described “show for wrestling fans by wrestling fans” on TNT. By all accounts, the great sports entertainment experiment is suplexing expectations. Read More